{
  "slug": "activecampaign",
  "category": "newsletters",
  "name": "ActiveCampaign",
  "description": "Email marketing and automation platform with a CRM, landing pages, SMS, site tracking and campaigns that track opens and clicks.",
  "website": "https://www.activecampaign.com",
  "license": null,
  "platforms": [
    "android",
    "ios",
    "web"
  ],
  "jurisdiction": {
    "code": "US",
    "name": "United States",
    "eyes": "Five Eyes",
    "eu": false,
    "gdpr": false,
    "cloud_act": "provider"
  },
  "pick": false,
  "pick_reason": null,
  "disclosure": null,
  "grade": "F",
  "score": 22,
  "coverage": 100,
  "summary": "ActiveCampaign scores 22 out of 100 (grade F) on the newsletter platforms criteria. It meets 1 of 8 criteria: TLS configuration. It partly meets independent audit and tells users about requests. It does not meet open source, no trackers or telemetry, no ads or data sales, transparency report and security headers. It is based in the United States: Five Eyes member; subject to the US CLOUD Act. Automated tests: SSL Labs grade A+ and Mozilla HTTP Observatory grade D+.",
  "url": "https://privacyratings.com/newsletters/activecampaign/",
  "markdown": "https://privacyratings.com/newsletters/activecampaign/index.md",
  "answers": {
    "open_source": {
      "title": "Open source",
      "weight": 3,
      "answer": "no",
      "evidence": null,
      "note": "Closed source."
    },
    "no_trackers": {
      "title": "No trackers or telemetry",
      "weight": 3,
      "answer": "no",
      "evidence": "https://www.activecampaign.com/legal/privacy-policy",
      "note": "The privacy policy covers cookies, web beacons and Google Analytics, and campaigns track opens and clicks by default."
    },
    "no_ads": {
      "title": "No ads or data sales",
      "weight": 2,
      "answer": "no",
      "evidence": "https://www.activecampaign.com/legal/privacy-policy",
      "note": "Funded by subscriptions, but the privacy policy discloses personal information to data enrichment providers and shares it with advertising networks for cross-context behavioral advertising."
    },
    "independent_audit": {
      "title": "Independent audit",
      "weight": 2,
      "answer": "partial",
      "evidence": "https://www.activecampaign.com/security",
      "note": "A SOC 2 report and a penetration test attestation are offered through the Trust Center, but the reports are not public."
    },
    "transparency_report": {
      "title": "Transparency report",
      "weight": 2,
      "answer": "no",
      "evidence": "https://www.activecampaign.com/legal/privacy-policy",
      "note": "No transparency report or government request policy is published. The privacy policy only says data may be disclosed in response to lawful requests by public authorities."
    },
    "user_notice": {
      "title": "Tells users about requests",
      "weight": 1,
      "answer": "partial",
      "evidence": "https://www.activecampaign.com/legal/dpa",
      "note": "The data processing addendum lists notifying the customer before a third-party disclosure as one of three options, unless prohibited by law, with no firm commitment to notice."
    },
    "tls": {
      "title": "TLS configuration",
      "weight": 2,
      "answer": "yes",
      "evidence": "https://www.ssllabs.com/ssltest/analyze.html?d=activecampaign.com&hideResults=on",
      "note": "Grade A+"
    },
    "security_headers": {
      "title": "Security headers",
      "weight": 1,
      "answer": "no",
      "evidence": "https://developer.mozilla.org/en-US/observatory/analyze?host=activecampaign.com",
      "note": "Grade D+ (40/100+)"
    },
    "web_standards": {
      "title": "Modern web standards",
      "weight": 1,
      "answer": "pending",
      "evidence": null,
      "note": "Not tested yet."
    }
  },
  "tests": {
    "ssllabs": "A+",
    "observatory": "D+",
    "internetnl_web": null,
    "internetnl_mail": null,
    "trackers": [
      {
        "name": "Cloudflare Web Analytics",
        "host": "static.cloudflareinsights.com",
        "effect": "partial"
      },
      {
        "name": "Google Tag Manager",
        "host": "www.googletagmanager.com",
        "effect": "no"
      }
    ],
    "tested_at": "2026-10-03T09:57:05.522Z"
  },
  "last_modified": "2026-10-03T10:27:12Z"
}